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abookapart on TwitterDesigning for Emotion
ebook includes PDF, ePub, and mobi formats.
by Aarron Walter
Make your users fall in love with your site via the precepts packed into this brief, charming book by MailChimp user experience design lead Aarron Walter. From classic psychology to case studies, highbrow concepts to common sense, Designing for Emotion demonstrates accessible strategies and memorable methods to help you make a human connection through design.
Save over 15% when you order together
Designing for Emotion + Mobile First
Contents:
- Emotional Design
- Designing for Humans
- Personality (Read this chapter online)
- Emotional Engagement
- Overcoming Obstacles
- Forgiveness
- Risk and Reward
What People Are Saying
Feeling depressed and lonely, career-wise, design-wise? Do you feel constrained to produce dull, dreary designs? Do your pleas for excitement and emotional content fall on deaf ears? My prescription: 15 minute sessions reading Aarron Walter’s book ‘Designing for Emotion,’ three times a day. Continue until the symptoms disappear. If the symptoms persist, do not despair: reread the book.
If a single, small book can shatter the notion that we’re designing for page views not for people, this is that book.
Every now and then a book comes along that changes the way you think about the web. This is one of them. The web is made for humans, and ‘Designing for Emotion’ does a fantastic job explaining how to keep that in mind. Two swissmiss thumbs up!
About the Author
Aarron Walter is the lead user experience designer for MailChimp, where he socializes with primates and ponders ways to make interfaces more human. Aarron spent ten glorious years teaching budding web designers at colleges around the US. Today, he channels his passion for education through The Web Standards Project’s InterACT curriculum. He lives with his wife and son in Athens, Georgia, and is a wannabe barista.
Additional Information
- ISBN: 978-1-937557-00-3
- Paperback: 98 pages
- Also available in: French
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