Designing for Emotion
Make your users fall in love with your site via the precepts packed into this brief, charming book by MailChimp user experience design lead Aarron Walter. From classic psychology to case studies, highbrow concepts to common sense, Designing for Emotion demonstrates accessible strategies and memorable methods to help you make a human connection through design.
- Emotional Design
- Designing for Humans
- Personality (Read this chapter online)
- Emotional Engagement
- Overcoming Obstacles
- Risk and Reward
Explore accessible strategies to design for a human connection, and master designing the mobile experience no matter what the screen size.